When it comes to ecolabeling, a lot.  Or not so much.  It depends.  Ecolabels have become a fundamental part of the green consumer movement, mushrooming in numbers over the past 20 years and encompassing everything from seafood to appliances to houses.  But does that seal of approval on your latest purchase really matter?  Does certification of a product to some “green” standard really help the … Continue reading What’s in a name?